FAQ
Get clarity on our process, services, and how Echo helps your event resonate long after it’s over.
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What is echo?
Echo is a content optimization service for events. We take your raw event recordings — keynotes, panels, breakout sessions — and transform them into a complete content library: short videos, blogs, podcasts, and social graphics. It’s how you extend the life of your event and keep your audience engaged long after the lights go down.
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Why do I need echo if I already record my events?
Recording is only the first step. Most companies put their footage on a hard drive or in Dropbox and never use it again. Echo makes sure those recordings don’t sit idle. We curate, edit, and repackage your content into ready-to-use assets that fuel months of marketing and engagement.
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How is echo different from a video agency or freelancer?
Most agencies and freelancers treat event footage as a one-off project. Echo is built specifically for post-event content. We’ve developed a specialized process that’s fast, scalable, and designed for brand consistency. We don’t just “cut clips” — we turn your event into a full ecosystem of content.
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What types of content do you deliver?
We focus on four core content types that cover almost every marketing channel:
Short video clips (for LinkedIn, YouTube, and social media)
Blog posts (SEO-friendly, audience-focused)
Podcast episodes (audio pulled from panels or keynotes)
Social graphics (snackable, shareable GIF visuals)
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How fast is the turnaround?
We know timing is everything. Our quick turnaround process means you’ll start seeing content within days, and within 2–3 weeks you’ll have a complete content library in hand.
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Who is echo for?
Echo is built for:
Corporate Event Planners who want stress-free content delivery after the event.
Production Managers / Account Managers who need efficient, repeatable workflows.
Internal Clients who must show ROI on their events and keep leadership engaged.
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Can echo handle confidential or sensitive content?
Yes. We’re experienced with events that include confidential discussions or restricted sessions. NDAs and selective editing are part of our process. You decide what makes it out to the public, and what stays private.
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What’s the ROI of using echo?
Events are expensive — often hundreds of thousands of dollars. Echo helps you maximize that investment by turning one event into months of content. Compared to other marketing spends, post-event content delivers one of the highest returns because the material already exists — we just unlock it.
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How do I get started?
Call us - 855-288-ECHO, or e-mail sales@makeitecho.co. We’re humans - and we’d love to talk one on one.